Category Archives: fashion design

Josephine

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Friday I had a photo shoot with the re-make of the Josephine gown.  This was just a quick photo shoot to get the new pictures up on the website before the save the date cards go out for the launch party, but I’m very pleased.  This is also your indroduction to Christina, my new spokesmodel.  She’s so beautiful & really represents my customer perfectly.   And, yes, the necklace is part of my new collection!

 

Josephine & 2 other gowns will be in The Little White Dress Shop www.lwdbridal.com by the end of the month, and the remaining 5 debut collection gowns will be there by the end of February.  There will also be 8 veils and 4 necklaces as well. 

Please contact Margo Trueblood, my Director of Sales & Marketing at 719.650.8502 or margo@alisabenay.com for information about how to find our gowns in a salon near you or information about attending out launch party March 14 & 15.

 

For information about editorial coverage, please contact

THE VANGUARD PR
Jennifer Smith Tapp
773.315.4491

All photography courtesy of Kim Nodurft www.kimnodurft.com

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Filed under alisa benay, bridal, bridal design, bridal designer, fashion design, new line, photo shoot, wedding design, wedding designer, weddings

Stephanie’s dress

Just a quick peak at Stephanie’s dress. “Erethral” was the effect we were going for. I think we’ve got it! (O.K., wordpress is telling me I misspelled “erethral”, but all they will give me for a suggestion is “urethra” hahaha.)

Sorry for the neighborhood pics in the background, I was trying to get a good pic of the wind catching the dress (which makes more neighbors than you would think stop and ask “ahhh…what are you doing?”)  See our yard in the background?  It’s going to have grass in a couple of months.  Really, I promise.  We’re doing the whole shebang.  Sprinkler system, topsoil, actual sod.  Perhaps even landscaping.  Woohoo.

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A New Beginning

If you are reading this today, you have most likely just come from my homepage after seeing my debut on Get Married. Welcome. I hope you’ve had a fun time looking through my corsets and gowns. I’ve had such an exciting time creating this line & I hope that you love it as much as I do.

The line doesn’t officially launch until Spring 2008, so you may feel that there are some things missing. There are. The first collection is named the Rose Collection both because of the beautiful roses that adorn the embroidered fabric and in honor of my great grandmother Rose, who instilled in me a life long love of creating beautiful garments. The Rose collection will eventually have 6 looks. 6 corsets. 6 full length skirts. 3 jackets (in a short sleeve, a 3/4 length sleeve, and a full length sleeve), 3 bustles, and 2-3 cocktail skirts. Scroll down through my past entries on this blog & you’ll find some sketches of the 3 remaining gowns: Amelia, Gillian (which was changed from ‘Victoria’), and Penelope. The cocktail skirts are a neat concept. My gowns don’t necessarily have to be worn just for your wedding day. They’re great for any event you need to dress up. Or just try wearing the corset with jeans for a great ‘night on the town’ outfit. You’re husband will love it. Ask me how I know. Another concept I’m going to be promoting is taking your gown out of storage and wearing it for your first anniversary.

I was planning to launch the line at Denver Fashion Week 2008, but can’t seem to find any further information about the event. I had also thought of doing it in a more intimate trunk show type event at an upscale boutique. There’s quite a bit to put together behind the scenes before all that happens, so looking into different venues to launch at is just one of my many things on my ‘to do’ list. What does it mean that the line hasn’t “launched” yet? Just that not everything is completely nailed down yet. Obviously all the gowns haven’t been made up in samples yet. We’re still working on getting our selling process down pat. Things like that. You can still go ahead and order the gowns from the website. You won’t be able to have a delivery date before April 1, 2008, but we’re recommending that you go on & place your order is you’re certain you want one of my gowns.

The first thing you probably noticed about my gowns is that they all come in color. Color is my thing. My signature. What makes my gowns stand out from the crowd. Bridal gowns in color are becoming increasingly popular, but that’s not why I make mine the way they are. It’s just simply what comes from within me when I start sculpting a new gown.

Choosing to wear a gown in color may seem like a bold move. But you’re a bold girl. Really. Trust yourself. If you respond to the gown, then you’ll wear it with confidence and be the most beautiful bride that ever was. Most of the response I’ve gotten from these gowns so far goes something like this: “Yes. That’s what I’ve been looking for.” I even had one woman say “the perfect expression of all my dreams.” Wow. That’s humbling. Choosing to wear a gown in color gives you so many more options to express your true self. To shine on your day of all days and show people “this is who I am, who I really am when I’m the best I can be. This is me.” Have fun with the colors. Mix and match. Color outside the lines!

I realize that your dreams are not mine and that you may love the sillhoette of my designs, but really want a white or ivory gown. Never fear! It can be done! We will be offering a “Purity Collection” in the coming months. The Purity Collection will contain all the gowns featured currently (and the ones to come!) on the website in a white and ivory interpretation. If you’re interested in that option before you see it on the website, just let me know.

The next thing you’ve probably noticed about my gowns is that they all have corsets. I’ve been in love with the corset since my history of costume classes in college. My college (Kent State University) has one of the finest period costume collections around. We regularly were able to see first hand historical pieces are part of our classes. Fun, fun, fun! My corsets are fully functional. This means that you can pull them in to your desired comfort level. Push up “the girls”. Pull in the tummy. Reduce your waist size about 2 to 3 inches. Yes. I just said that. 2 to 3 inches. They’re also amazingly comfortable. The inner lining is cotton and the boning is spiral steel, which moves 360 degrees, instead of just front to back like traditional plastic boning.

You might also be a bit overwhelmed by the choices. Chose your fabric color and type, your trim color, your ribbon color, even the color of your eyelets. Each gown that ships out of my studio has the potential to be completely unlike any other ever made. Your gown, made just for you. Just give me a call or e-mail & we’ll chat about your gown. My fairy godmother wand is always ready to make your dreams come true!

Post Script: My size chart didn’t make it onto the new website (or at least as of this writing) so here it is & we’ll have it up on the website as soon as possible.

Size

Bust

Waist

Hips

Hem Length

2

33

24

35 1/2

43 1/2

4

34

25

36 1/2

43 3/4

6

35

26

37 1/2

44

8

36

27

38 1/2

44 1/4

10

37

28

39 1/2

44 1/2

12

38 1/2

29 1/2

41

44 3/4

14

40

31

42 1/2

45

16

41 1/2

32 1/2

44

45 1/4

18

43 1/2

34 1/2

46

45 1/2

20

45 1/2

36 1/2

48

45 3/4

 

To measure:

 

measure around the fullest part of your bust

measure around the narrowest part of your waist (not necessarily at the place where you wear your waistband)

measure the fullest part of your hips

for the hem measure from your waist to the floor in the back

I’ll have some further information on measuring yourself along with a pictorial tutorial (try saying that 3 times fast) by January.

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Photos

 I wrote this post a couple of weeks ago & just noticed it was hanging out in draft limbo.

I’ve just made arrangements to postpone the photo shoot until Nov 2nd. I have to admit this has made me breath a big sigh of relief. We’ve got out of town guests to entertain over the next week & with that & several other hurdles it was just impossible to get everything to align just right in order to have everything ready by this Tuesday. I want to get this right the first time, not do it half way & then go back and backtrack later on. I’m working to get the new website up & running by Thanksgiving & the Nov 2nd photo shoot still puts me in that time frame.

I’m finishing sketches to send to Get Married this week & then will concentrate on working up all 4 samples by the end of the month. I’m also starting to put feelers out on having the gowns manufactured. I had originally intended to produce them on an artisan type level where I made them all myself or had them made under my direct oversight, but I’m getting buzz about them. Big buzz. Think ‘walking through the wood enjoying a peaceful day when suddenly you run into a 2 foot across beehive’ type buzz. I’m taking my time & setting everything up the right way, but I’m starting to think that once the new website is up & the tv show airs, things are going to start moving quickly. And bigger than I thought. Not counting any chickens yet here or anything, just setting things in place for when it is time to count them. And that means getting a manufacturer. Making myself legitimate. I won’t be ready to wholesale yet, but this will take me one step closer.

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Jessica

I totally forgot to post these pictures of Jessica. She was one of my August brides.

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Pictures are courtesy of Linda Olsen Photography

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